Privacy Policy

This policy is effective as of 04-12-2025.

1. Introduction and Scope

Ocryn (referred to as “Ocryn,” “we,” “us,” or “our“) is committed to protecting the privacy of all visitors, clients, and users of our website, located at https://ocryn.com/, and our related services. This Privacy Policy describes how we collect, use, process, and disclose your information in connection with our operations as a digital marketing, SEO, and web development agency.

By accessing or using our website or services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our policies and practices, your choice is not to use our website.

2. Information We Collect

We collect several types of information from and about users of our website and services, which generally falls into three categories:

A. Information You Provide to Us Directly

This includes personal information you voluntarily submit to us, such as:

  • Contact Data: Your name, email address, phone number, and mailing address when you fill out contact forms, request a quote, or sign up for our newsletter.
  • Business Data: Information about your company, title, industry, and the specifics of the project or services you are inquiring about.
  • Communication Data: Records and copies of your correspondence (including email addresses) if you contact us.

B. Information Collected Automatically (Usage Data)

When you navigate through and interact with our website, we may use automatic data collection technologies to gather certain information about your equipment, browsing actions, and patterns, including:

  • Technical Data: Internet Protocol (IP) addresses, browser type, operating system, and unique device identifiers.
  • Browsing Activity: Details of your visits to our website, including referring and exit pages, time spent on pages, clickstream data, and the pages you accessed.
  • Location Data: General location data inferred from your IP address.

C. Information from Third Parties and Other Sources

We may receive information about you from third-party sources, such as:

  • Analytics Providers: Data from services like Google Analytics or Hotjar regarding user behavior and website performance.
  • Advertising Partners: Information from advertising platforms (e.g., Google Ads, LinkedIn) to measure campaign performance and personalize ads.
  • Public Sources: Information available publicly, such as your company’s website or public professional profiles.

3. How We Use Your Information

We use the information we collect for various business purposes, including:

  • Service Provision: To provide you with the services you request, including SEO audits, web development, and campaign management.
  • Communication: To respond to your inquiries, schedule consultations, send administrative information, and provide customer support.
  • Marketing and Sales: To send promotional materials, newsletters, or other information about our services that we believe may be of interest to you, in accordance with your preferences.
  • Website Improvement: To understand how users interact with our website, troubleshoot technical issues, and improve the user experience and content presentation.
  • Legal Compliance: To comply with applicable laws, regulations, legal processes, and governmental requests.
  • Security: To protect the integrity and security of our website, services, and business operations, and to prevent fraud or other malicious activity.

4. Disclosure of Your Information

We do not sell your personal information. We may disclose your personal information to third parties in the following circumstances:

  • Service Providers: We engage trusted third-party companies and individuals to perform services on our behalf, such as cloud hosting, email delivery, and analytics. These parties are contractually obligated to keep personal information confidential and use it only for the purposes for which we disclose it to them.
  • Legal Obligations: We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to comply with a legal obligation, protect the rights or property of Ocryn, or ensure the personal safety of users or the public.
  • Business Transfers: In the event of a merger, acquisition, restructuring, or sale of assets, your personal information may be transferred to the successor entity.
  • With Your Consent: We may share your information for any other purpose disclosed by us when you provide the information or with your explicit consent.

5. Cookies and Tracking Technologies

We and our service providers use cookies and similar tracking technologies (like web beacons and pixels) to track activity on our website and hold certain information.

  • Cookies: A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of our website.
  • Types of Cookies: We use Necessary Cookies (essential for website functions), Analytical/Performance Cookies (to measure website traffic), and Targeting Cookies (to record your visit and interests for personalized advertising).

By continuing to use our website, you consent to the use of these cookies.

6. Data Security and Retention

A. Data Security

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. This includes SSL encryption for data transmission and regular security audits. However, the transmission of information via the internet is not completely secure. While we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our website.

B. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the data, the potential risk of harm from unauthorized use or disclosure, and the applicable legal requirements.

7. Your Data Rights

Depending on your location (e.g., EU, California), you may have the following rights regarding your personal data:

  • Right to Access: The right to request copies of your personal data we hold.
  • Right to Rectification: The right to request that we correct any information you believe is inaccurate or incomplete.
  • Right to Erasure (Right to be Forgotten): The right to request that we erase your personal data, under certain conditions.
  • Right to Restrict Processing: The right to request that we restrict the processing of your personal data, under certain conditions.
  • Right to Data Portability: The right to request that we transfer the data we have collected to another organization, or directly to you, under certain conditions.
  • Right to Object: The right to object to our processing of your personal data, under certain conditions.

To exercise these rights, please contact us using the details provided in Section 9.

8. International Data Transfers

Ocryn is a global agency, and your personal information may be stored and processed in any country where we have facilities or where we engage service providers. By using our services, you understand that your information may be transferred to countries outside of your country of residence, which may have different data protection rules than your country. We take all reasonable steps to ensure that your data is treated securely and in accordance with this Privacy Policy.

9. Contact Information

If you have any questions or comments about this Privacy Policy, our privacy practices, or if you would like to exercise any of your data rights, please contact us.

10. Changes to Our Privacy Policy

It is our policy to post any changes we make to our Privacy Policy on this page. The date the Privacy Policy was last revised is identified at the top of the page. You are responsible for periodically visiting our website and this Privacy Policy to check for any changes. Your continued use of the website following the posting of changes constitutes your acceptance of such changes.